We were approached by Benepha Inc. to create a line of sports nutrition products that would become their flagship brand. AGD handled the brand identity, packaging design, product naming, and flavor naming.
The Results Nutrition Co. line of supplements was to offer something for everyone, including all the essential formulas. AGD, with our vast experience in this market, created the following naming convention for the product line.
Magnify – A clean muscle gainer to help build lean muscle. Buildify – A time-released protein for building lean muscle. Testify – A testosterone optimizer. Strongify – A pre-workout for getting after it! Creatify – A creatine complex with nitric oxide enhancer. Restorify – A post-workout recovery formula. Hydrify – An intra-workout for going all out, and Sculptify – A no-crash thermogenic.
December, 2015